Overview Marketing Communications Manager at Randstad USA. This role drives external communications and thought leadership to enhance Randstad’s external reputation and market positioning through media relations, executive branding, and insight-driven content. What you get to do: Strategic Planning & Leadership Advisory: Develop and execute a cohesive external communications strategy for North America, primarily the U.S. market, aligned with business goals. Advise senior leadership on market positioning, reputation management, and strategic messaging for external stakeholders, including clients, media, and industry partners. Media & Public Relations Strategy: Develop and execute proactive media relations to secure positive press coverage in top-tier outlets across key North American markets. Manage PR campaigns, cultivate journalist relationships, and serve as a primary contact for media inquiries. Executive Branding & Visibility: Craft keynote talks, panel scripts, and thought leadership presentations for C-level leaders. Support the executive social media strategy (especially LinkedIn) to enhance personal branding and amplify company messaging. Thought Leadership & Sponsorships: Lead development of high-impact content (white papers, e-books, research studies) to position Randstad as an industry authority. Maximize ROI of partnerships and sponsorships through embedded content, speaking opportunities, and media amplification. Client & Industry Events: Develop agendas and content for executive roundtables, client webinars, and industry conferences to showcase Randstad experience and spark meaningful conversations. Cross-Functional Collaboration: Partner with Sales, Field Marketing, and Digital Marketing to integrate thought leadership content into client touchpoints, demand generation, and ABM campaigns. What you need to bring: Bachelor’s degree in Communications, Public Relations, Marketing, Journalism, or a related field. 3 to 5 years of progressive experience in corporate communications, public relations, media relations, or a related field. Proven track record of securing high-impact media coverage, developing executive platforms, and creating insight-driven thought leadership. Proficiency using Google Mail, calendaring, and shared drives. Exceptional writing, editing, and storytelling skills, with the ability to translate complex data into compelling narratives for executive and external audiences. Strong media relations acumen and established relationships with industry journalists are a plus. Strategic Acumen: Ability to think strategically and develop integrated communications plans that align with business objectives. Collaboration: Ability to work effectively in a cross-functional, fast-paced environment while managing multiple priorities. Strong interpersonal skills for advising senior executives and collaborating with marketing and sales teams. Seniority level Associate Employment type Full-time Job function Marketing Industries Staffing and Recruiting Marketing Services Public Relations and Communications Services Referrals increase your chances of interviewing at Randstad USA. Location: Alpharetta, GA #J-18808-Ljbffr Randstad USA
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